chart-demo-population Portugal Cove-St. Philip’s has a growing population of just over 7000 people. While we are increasing at a rate of 12% every 5 years, we believe in retaining the values of small community living. We’re a welcoming location for growing families, but many young professionals and seniors call this place home as well. In fact, statistics show that the town averages a younger population than the rest of the province.

Between 1996 and 2011, the population of Portugal Cove-St. Philip’s has increased by 28%. About 40% of this population is between the ages of 15 and 44 years old—a higher percentage than the rest of the province.


Newfoundland and Labrador’s Avalon Peninsula experiences all ranges of temperatures and seasons annually. Winters can be snowy and cold, making the region ideal for winter sports and activities such as skiing, snowshoeing, ice-skating, and snowmobiling. On the other hand, temperatures fluctuate frequently throughout the winter months, and many days are often warm and wet.

Spring, summer, and fall are extremely pleasant seasons on the Avalon Peninsula. Warm temperatures and lots of sunshine draw people from their homes and bring the region to life. Scores of tourists visit during these seasons, and festivals and special events take place nearly every week. Many people come for the icebergs drifting down through Iceberg Alley. The natural beauty of the area, particularly in Portugal Cove-St. Philip’s, makes this place an outdoor lover’s dream.



chart-incomeThe median income earned in Portugal Cove-St. Philip’s is $83,000, higher than both the province at $54,000 and St. John’s at $67,000. Income in the town has been growing at a faster rate than anywhere else in the province, with about 53% of residents already making $80,000 or higher. This is comparable to Newfoundland and Labrador, where only 32% of households make $80,000 or higher.

With only 13% of Portugal Cove-St. Philip’s residents making less than $30,000 per year, the self-reliance ratio is a high 89.9%. This means there is a lower reliance on government transfers such as Canadian Pension, Old Age Security, Employment Insurance, and Income Support Assistance.

A more independent population means a more stable population with continuous growth and a better place to do business.

chart-housing The housing market in Portugal Cove-St. Philip’s is steadily growing, and there is high demand for new real estate. Between 2001 and 2011, the average value of a home increased by 183%, compared to a 153% increase elsewhere in the province. The average value of a home in the area is $344,000.

With a strong economy comes the need to accommodate more people. A number of successful construction companies are based out of Portugal Cove-St. Philip’s, and ongoing developments like the Hebron Oilfield and Bull Arm offer opportunity for further industry growth.

The Hebron development and the White Rose Head Platform are predicted to significantly increase demand for labour, which will impact the need for higher-end housing.

chart-labour-employment-data We have a strong workforce in Portugal Cove-St. Philip’s, with a working age population (ages 15 to 65) of 70%. Median household income in the area is $83,000, while the rest of Newfoundland and Labrador averages between $54,000 and $67,000. This income rate is growing at a faster rate than the rest of the province. Many people are employed in the sales and service sector, as well as trades, transport, and equipment operations. The number of people employed in education, law, government services, and finance and administration has also increased. The unemployment rate here is lower, at 5.9% compared to 14.6% throughout the province and 7.6% in St. John’s. Approximately 11% of the labour force is self-employed, making Portugal Cove-St. Philip’s a prime location to set up a new business.

chart-education01 In Portugal Cove-St. Philip’s we have an extremely educated community with a skilled workforce. In 2011, the town reported that 27% of its population held a university degree. This is a significant figure compared to the rest of the province at 16%. These numbers are steadily increasing each year, meaning more skilled labour will be available to prospective businesses in the coming years.

Beachy Cove Elementary houses students between kindergarten and grade 6. Recently, the Government of Newfoundland and Labrador approved the construction of a new grades 5-9 middle school in the town. This is an exciting opportunity for the students and residents of our community.

chart-education02 For those pursuing post-secondary education, Memorial University is located a few minutes away in St. John’s. Here, 19,000 students attend part-time and full-time studies at undergraduate and graduate levels. MUN was recently ranked 6th in all comprehensive universities across Canada, according to Maclean’s magazine.

Also nearby are three College of the North Atlantic campuses: Prince Philip Drive and Ridge Road located in St. John’s, as well as Seal Cove in Conception Bay South. Course offerings at CNA Prince Phillip Drive and Ridge Road locations cover a wide range of fields.